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Genesis Motor America Launches The Genesis Inspiration Foundation

Genesis Motor America formally announced the launch of its own non-profit organization at national thought leader luncheon

ORANGE COUNTY, Calif., Dec. 17, 2019 /PRNewswire/ — Genesis Motor America officially announced the launch of the Genesis Inspiration Foundation. The Genesis Inspiration Foundation believes that an arts education can open doors, foster collaboration, and expand minds. The foundation focuses on supporting an evolved approach to arts education that ignites the next generation so they can in turn enrich their own communities. The announcement took place at the Genesis Inspiration Foundation Thought Leaders Luncheon in Los Angeles.

Genesis is a global luxury automotive brand, with its North American headquarters in Orange County, CA. In addition to the goal of providing a best in class transportation experience for the discerning luxury consumer, the brand is also committed to making a difference in society. In 2016 the Genesis brand launched an initiative to help impact educational outcomes for children in underserved and under-resourced communities through arts education and have continued a deeply rooted commitment to corporate responsibility throughout the nation.  Countless studies suggest that an arts education enrichment program for children can lead to positive academic results, improved personal self-confidence, greater problem solving skills, broader professional pathways, and more successful outcomes for students, which in turn enriches society as a whole and Genesis recognizes the impact this focus causes.

At the Genesis Thought Leader Luncheon, foundation board members and executives discussed the beliefs of the Genesis Inspiration Foundation which included arts education serving as a catalyst to open doors, foster collaboration, and expand minds of today’s youth.  “We believe in supporting an evolved approach to arts education that ignites the next generation so they can in turn enrich their own communities.” stated Erwin Raphael, Genesis Motor America -Chief Operating Officer. Budgetary cuts in school districts across America have resulted in the lack of access and/or elimination of arts enrichment programs for far too many children. With over $2 million in total donations to arts education program since its inception, Genesis Motor America is proud to announce the creation of the Genesis Inspiration Foundation to continue its efforts to bring arts enrichment programs to children in under-resourced and underserved communities. The mission of the foundation is to harness the power of arts to fuel the next generation.  The Genesis Inspiration Foundation is committed to investing in arts programming at the community level that provide interactive experiences to support and enhance classroom experiences for children.  For more information regarding the Genesis Inspiration Foundation visit https://genesisinspirationfoundation.org.

Genesis Inspiration Foundation
The Genesis Inspiration Foundation (GIF) is a 501(c)(3) non-profit organization committed to supporting education through the arts. Genesis believes if you educate a child, you will change their life but, if you inspire a child, you will change the world. The GIF  is dedicated to funding arts programs that immerse a new generation in the world of inspiration. The Genesis Inspiration Foundation celebrates the creative force in each child because it redefines the possible and fuels the destiny of our future.

Genesis Motor America 
Genesis Motor America, LLC is headquartered in Fountain Valley, Calif. Genesis is a global luxury automotive brand that delivers the highest standards of performance, design and innovation. All Genesis vehicles sold in the U.S. are covered by an industry-leading warranty with enhanced roadside assistance and concierge services. Within the past year, Genesis has won highest-ranked brand in the automotive industry awards for quality and owner satisfaction from industry experts such as J.D. Power, AutoPacific, and Strategic Vision. The newest Genesis product, the G70 luxury sport sedan, has garnered broad acclaim being named the 2019 North American Car of the Year, the MotorTrend 2019 Car of the Year, as well as a category winner in the Car and Driver 2019 10Best awards, among a dozen others.

For more information on Genesis and its new definition of luxury, please visit www.genesis.com.

Please visit our media site for the latest news at www.genesisnewsusa.com.

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SOURCE Genesis Inspiration Foundation CSR

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A Message From GENESIS

At Genesis, we celebrate that creative force in each child that will catapult their lives. It is central to the mission of Genesis CSR, because Genesis is born of a balance. Between the part of us that marvels at stunning technological achievements, and the sector in every heart that longs for graceful simplicity and tranquility. That balance lives deep in the soul of our company.

Driven by the belief that inspiration is the greatest luxury a luxury car company can deliver.

And that as long as humans express their deepest aspirations in paint and steel and stone and the human form itself, there will be children witnessing that expression whose hearts and minds and destinies will be redefined and reimagined forever.

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