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GENESIS AND GENESIS INSPIRATION FOUNDATION PROMOTE STEAM AND ARTS EDUCATION IN MICHIGAN

DETROIT, May 8, 2025 – Genesis and Genesis Inspiration Foundation continue to champion youth education by funding STEAM and arts programs in Michigan. Genesis Inspiration Foundation donated $25,000 to Living Arts Detroit, a nonprofit that ignites creativity in youth through performing, visual, and media arts. Genesis Gives, the corporate social responsibility initiative of Genesis Motor America, also organized a STEAM workshop for nearly 50 students at South Hills Middle School.

Middle school students show their future mobility vehicles made of upcycled materials during the Child Creativity Lab STEAM workshop at South Hills Middle School in Bloomfield Hills, Mich. on May 5, 2025. (Photo/Genesis)

“Education is the cornerstone of thriving communities,” said Brandon Ramirez, director, corporate social responsibility, Genesis Motor America. “Genesis is proud to support STEAM and arts programs that foster creativity, discovery, and innovation. We are passionate about providing the next generation with the opportunities and resources they need to succeed.”

Genesis Inspiration Foundation awarded a $25,000 grant to Living Arts Detroit. Working at the intersection of arts and learning, Living Arts provides a wide-range of arts-integrated education to students as young as 3 months through 18 years. Programming includes early childhood education, K-12 in-school artist residencies, robust afterschool arts classes, and more. These funds will help Living Arts expand access to high-quality arts experiences, empowering youth to lead with confidence and empathy while drawing strength from their cultures and communities.

At South Hills Middle School, Genesis hosted a STEAM workshop in collaboration with Child Creativity Lab. Nearly 50 middle school students learned about the product development process and engaged in an advanced technology demonstration of an electrified Genesis vehicle featuring recycled materials and zero emissions. Afterwards, the students conceptualized and constructed their own innovative future mobility vehicles with upcycled materials. This workshop blended interactive learning with real-world application, encouraging curiosity and ingenuity.

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Genesis Gives
Genesis Gives is a corporate social responsibility initiative from Genesis Motor America. Expanding on the brand’s commitment to the highest standards of performance and its athletic elegance design identity, Genesis Gives supports nonprofit organizations with the goal of improving access to, and performance in, youth sports and STEAM education in under-resourced communities. Since 2022, Genesis has donated over $2 million to support communities across the country. For more information, visit www.genesisgives.com.

Genesis Inspiration Foundation
Genesis Inspiration Foundation is a 501(c)(3) nonprofit organization committed to connecting youth to the transformative power of the arts. Our mission is to improve educational outcomes by providing access to arts programs that engage and inspire children in under-resourced communities. Founded in 2018, the Genesis Inspiration Foundation has awarded over $13 million in grants to expand youth arts at museums, schools, and community organizations nationwide. With the support of Genesis and its retailers, we are introducing children to a new world of the possible. To learn more, visit us online at www.genesisinspirationfoundation.org.

Genesis Motor North America
Genesis is a new global automotive brand that delivers the highest standards of design, safety, refined performance, and innovation while looking towards a more sustainable future. Drawing from its cultural heritage and distinctly Korean hospitality, Genesis crafts experiences focused on customers as “son-nim”, or honored guests.

Genesis Motor North America offers a growing range of award-winning SUV, sedan, and electric models through its network of more than 200 independent U.S. retailers, in addition to its more than 30 Canadian agency distributors. Genesis now counts more than 80 standalone retail facilities across the North American region, with dozens more in development. Consumers can discover the brand through its many retail points, at Genesis House, the brand’s flagship space in New York City, or online at www.genesis.com.

Please visit our media site for the latest news at www.genesisnewsusa.com (United States) and www.genesisnews.ca (Canada).

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A Message From GENESIS

At Genesis, we celebrate that creative force in each child that will catapult their lives. It is central to the mission of Genesis CSR, because Genesis is born of a balance. Between the part of us that marvels at stunning technological achievements, and the sector in every heart that longs for graceful simplicity and tranquility. That balance lives deep in the soul of our company.

Driven by the belief that inspiration is the greatest luxury a luxury car company can deliver.

And that as long as humans express their deepest aspirations in paint and steel and stone and the human form itself, there will be children witnessing that expression whose hearts and minds and destinies will be redefined and reimagined forever.

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