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GENESIS AND GENESIS INSPIRATION FOUNDATION ADVANCE STEAM AND ARTS EDUCATION IN FLORIDA

MIAMI, March 19, 2025 – As part of an ongoing commitment to supporting youth education, Genesis and Genesis Inspiration Foundation recently invested in STEAM and arts programs in Florida. Genesis Inspiration Foundation donated $50,000 to Breakthrough Miami, a nationally recognized organization dedicated to closing the achievement gap in South Florida. Genesis Gives, the corporate social responsibility initiative of Genesis Motor America, also provided a hands-on STEAM workshop at Rita & Rick Case Club – Boys & Girls Clubs of Broward County.

“Genesis is committed to creating meaningful learning experiences that inspire the next generation,” said Brandon Ramirez, director, corporate social responsibility, Genesis Motor America. “By investing in STEAM and arts education, we provide youth with tools that unlock their potential, encourage creativity, and fuel a passion for learning. Programs like these are essential in empowering young minds and preparing them for their bright futures.”

Genesis Inspiration Foundation awarded a $50,000 grant to Breakthrough Miami, an organization that uses a “students-teaching-students” model to create a rigorous, vibrant learning community. Breakthrough Miami annually supports 1,600 high-potential 5th-12th graders, helping them achieve post-secondary success through an eight-year cost-free journey that includes six-week summer institutes and school year programs. Funding will enhance Breakthrough Miami’s arts-focused education, engaging 6th-grade Scholars in dynamic programming that cultivates art appreciation, visual literacy, critical thinking, creative expression, and leadership development. Advancing year-round out-of-school arts learning across seven Breakthrough sites in South Florida, this investment empowers Scholars to use the arts as a tool for addressing community needs and opportunities while introducing new program elements, including a student-designed culminating gallery experience.

At the Rita & Rick Case Club, Genesis hosted a STEAM workshop from Child Creativity Lab for middle and high school students. After learning about the product development process, students were given an advanced technology demonstration of an electrified Genesis vehicle featuring recycled materials and zero emissions. They then sketched and built their own unique future mobility vehicles using upcycled materials. By combining education with hands-on learning, this workshop helped spark curiosity, foster out-of-the-box thinking, and inspire future innovators.

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Genesis Gives
Genesis Gives is a corporate social responsibility initiative from Genesis Motor America. Expanding on the brand’s commitment to the highest standards of performance and its athletic elegance design identity, Genesis Gives supports nonprofit organizations with the goal of improving access to, and performance in, youth sports and STEAM education in under-resourced communities. Since 2022, Genesis has donated over $2 million to support communities across the country. For more information, visit www.genesisgives.com.

Genesis Inspiration Foundation
Genesis Inspiration Foundation is a 501(c)(3) nonprofit organization committed to connecting youth to the transformative power of the arts. Our mission is to improve educational outcomes by providing access to arts programs that engage and inspire children in under-resourced communities. Since its inception in 2018, the Genesis Inspiration Foundation has donated $10 million to fund youth arts programming at museums, schools, and nonprofit art and cultural organizations nationwide. With the support of Genesis retailers and charitable donations, we are introducing children to a new world of the possible. To learn more about the Genesis Inspiration Foundation, visit www.genesisinspirationfoundation.org.

Genesis Motor North America

Genesis is a new global automotive brand that delivers the highest standards of design, safety, refined performance, and innovation while looking towards a more sustainable future. Drawing from its cultural heritage and distinctly Korean hospitality, Genesis crafts experiences focused on customers as “son-nim”, or honored guests.

Genesis Motor North America offers a growing range of award-winning SUV, sedan, and electric models through its network of more than 200 independent U.S. retailers, in addition to its more than 30 Canadian agency distributors. Genesis now counts more than 60 standalone retail facilities across the North American region, with dozens more in development. Consumers can discover the brand through its many retail points, at Genesis House, the brand’s flagship space in New York City, or online at www.genesis.com.

Please visit our media site for the latest news at www.genesisnewsusa.com (United States) and www.genesisnews.ca (Canada).

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A Message From GENESIS

At Genesis, we celebrate that creative force in each child that will catapult their lives. It is central to the mission of Genesis CSR, because Genesis is born of a balance. Between the part of us that marvels at stunning technological achievements, and the sector in every heart that longs for graceful simplicity and tranquility. That balance lives deep in the soul of our company.

Driven by the belief that inspiration is the greatest luxury a luxury car company can deliver.

And that as long as humans express their deepest aspirations in paint and steel and stone and the human form itself, there will be children witnessing that expression whose hearts and minds and destinies will be redefined and reimagined forever.

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